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Career Roadmap
Why Industry Hopping Has Made Me a Better CMO
15 September 2022
Why Industry Hopping Has Made Me a Better CMO
by: Andy Yost

Have you ever had a vision for yourself but didn’t know exactly how to achieve it? Story of my life. In fact, that’s been my career journey in a nutshell.

Podcasts
PodCatalyst Episode 31: Charlene SanJenko on Brands That Shift to Lift
15 September 2022
PodCatalyst Episode 31: Charlene SanJenko on Brands That Shift to Lift
by: Charlene SanJenko

Charlene SanJenko shares how some brands are shifting into a more progressive advertising space and where others can help fill in the gap when it comes to impact advertising.

Business Acumen
People, Passion and Global Perspectives: Get to Know IABC’s DEIB SIG
29 August 2022
People, Passion and Global Perspectives: Get to Know IABC’s DEIB SIG
by: Jill Vitiello and Anuja Kale-Agarwal

SIG leaders Jill Vitiello and Anuja Kale-Agarwal are passionate about DEIB and look forward to facilitating a group of communication professionals who are eager to make positive, lasting change in their organizations.

Innovation
What Are Your Superpowers?
25 August 2022
What Are Your Superpowers?
by: Mike Klein, Monique Zytnik and Mabongi Dlamini

What are the superpowers of communication professionals? We identified 11 distinct skills that merited discussion as “communication professional superpowers."

Innovation
Communicating Effectively Through Emotional Intelligence (EI), Empathy and Other Methods
25 August 2022
Communicating Effectively Through Emotional Intelligence (EI), Empathy and Other Methods
by: Dr. Michael A. Brown Sr., Ph.D.

One of the many powers of communication is its ability to create strong relationships, where leaders and members interact and achieve shared understanding.

Innovation
Walk the Walk and Talk the Talk — Will Your Brand Shift-to-Lift?
25 August 2022
Walk the Walk and Talk the Talk — Will Your Brand Shift-to-Lift?
by: Julie Coghlan-Smith

Impact investing as we now know it started in the mid-2000s as investors recognized their role to invest in the future they want for their families. Almost two decades later, the world is watching. Literally. 

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