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Business Acumen
8 Communication Books for Your Book Club in 2021
12 January 2021
8 Communication Books for Your Book Club in 2021
by: By IABC, featuring Eleanor Tan, Jennifer Cox, Jim Shaffer, Andrea Greenhous and Amber Nelson

Organize a book club with monthly selections of communication-focused books that will spark conversation, encourage innovation and foster engagement and collaboration among your staff or chapter members.

Career Roadmap
‘I Decided to Go For It’: An SCMP’s Story
5 January 2021
‘I Decided to Go For It’: An SCMP’s Story
by: Noel Freeman, SCMP

I highly recommend getting your SCMP or CMP certification sooner than later. If not for a better job, for your own personal and professional growth.

Career Roadmap
A View From a Mountain Top
5 January 2021
A View From a Mountain Top
by: Dr. (Col.) Rajeev Kumar, ABC, IABC Fellow

When we climb mountains, we take brief pauses to recover our breath and rest. We turn our backs to the mountain and look down at the scenery below as our eyes trace the paths we took to reach where we are now.

Innovation
Memories Are Made of This: Storytelling in Business
5 January 2021
Memories Are Made of This: Storytelling in Business
by: Marilyn Barefoot

In business, telling a personal story to drive home a point is the most compelling way to deliver your message.

Gold Quill
The Aurecon Bridge Building Competition
23 December 2020
The Aurecon Bridge Building Competition
by: Ella Penman, Eloise Febbraio and Annabel Marshall

Aurecon has run the annual Aurecon Bridge Building Competition for 18 years. 

Business Acumen
New Channels, Same Need for Credibility
23 December 2020
New Channels, Same Need for Credibility
by: Barbara L. Pollock, APR, Fellow CPRS, LM

As audiences' demand for information becomes more instantaneous, how can communicators keep pace while maintaining accuracy and integrity?

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