Listening to employees is critical to improving performance, decision making and well-being. Most communicators would agree with this, but when it comes to looking at what organizations really value from their communication functions, listening appears far down the list.

Melissa Kandel is the CEO and founder of little word studio, a creative marketing agency based in Southern California. Here, Kandel shares her process for communicating a service change that impacts real estate brokerage firms and real estate agents.

Srinivas Ramanathan is the president, founder and CEO of eG Innovations. Here, Ramanathan explains how he and his team communicate with clients about a decision to stop supporting a given technology.

What happens with the employees who remain after a layoff? How can we help them manage through the aftermath?