Rather than debate whether generative AI should play a role in our work, as professional communicators we would be far better served by debating how we should use it.
How do you take advantage of microcopy? Tiffany Markman explains six strategies to enhance the brand experience.
Check out these ethics resources to reacquaint yourself with some of the challenges and successes your peers are experiencing, along with guidelines to keep you up to date.
From ethics to staffing shortages to technology transitions and the patient experience, review these trends in healthcare communications.
There are a few easy ways you can use your communication skills to help land your next job.
As we head into 2023, how can internal communications leaders prepare to meet evolving employee and business needs? Plan for these six predictions and trends.
AI is revolutionizing communication roles, automating entry-level tasks and shifting the focus to strategic and ethical expertise. Learn how the next generation of professionals must be ready to lead in an AI-driven future.
Join us for Circle of Fellows episode 107, where IABC Fellows discuss how generative AI is being used in communication strategies, its impact on the industry and key lessons learned.
AI is revolutionizing crisis management with real-time data, sentiment tracking and chatbots, enabling quicker, more effective responses. Discover how organizations are using these tools to safeguard their reputation.