The Potential TikTok ban challenges communication pros to adapt to evolving policies, emphasizing the need for flexible engagement across diverse platforms to maintain community building efforts.
Oscar Munoz addressed employee fatigue and public perception issues at United Airlines through a listening tour, leading to positive changes in his tenure as CEO and chairman.
As Q1 2024 concludes, the IABC Professional Development & Content Committee has tracked vital reports for communicators. Here's a snapshot of seven key reports to guide your planning for the year.
Discover practical leadership strategies for effective change communication, empowering executives to guide their teams through organizational transformations with confidence.
While some might consider the brouhaha surrounding Kate Middleton's alleged photo editing mishap a tempest in a teapot, it teaches an important lesson on the value of employing strategic public relations counsel to build trust and transparency and avoid creating a media crisis.
Dive into the art of seamless change communication and discover strategies to boost engagement, secure buy-in and confidently navigate organizational transformations.
In crises, the first moments are vital for narrative control. With social media and instant news, organizations must respond rapidly and adaptively. Learn how to stay prepared for your next crisis.
Ahead of her upcoming IABC World Conference 2024 session, author Natalia Smalyuk offers strategies for enhancing crisis management preparedness and fostering a proactive mindset in uncertain times.