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Communicating Change: Circle of Fellows No. 90
Business Acumen | 12 April 2023
Communicating Change: Circle of Fellows No. 90
by: Shel Holtz, SCMP, ABC

Everybody hates change, right? You hear that all the time; it’s why organizational change is so hard. The fact is, people love change. They willingly and enthusiastically make changes all the time. They change their fashions, their hair styles, their cars, their homes, their vacation spots, their furniture, their spouses…

If change is hard in organizations, it’s not because people just don’t like change. If there is resistance to change, you have to know why. Even if resistance is not a major issue, managing change is still a complex challenge for communicators, who play multiple roles during a change initiative, creating alignment so employees and leaders are on the same page about where we are, where we’re going, why we’re going there, how we’ll get there, and so on. And that doesn’t even account for dealing with the ongoing, day-to-day change that is a fact of life in any business. (As they say, change is the only constant in life.)

On Thursday, March 16, 2023, four Fellows of the International Association of Business Communicators (IABC) discussed a wide variety of communication-related change issues, watch below.

Join Circle of Fellows Live on 20 April

Join moderator Shel Holtz, SCMP, ABC, IABC Fellow, along with four seasoned IABC Fellows for an upcoming live conversation on crisis communication. 

The next live stream takes place Thursday 20 April at noon EDT. Ask questions using YouTube Live’s chat feature, share your experiences and comment on panelist observations. Learn more about Circle of Fellows online here.


Shel Holtz, SCMP, ABC

Shel Holtz, SCMP, ABC, is director of Internal Communications at Webcor, a commercial general contractor headquartered in San Francisco. Before joining Webcor, Shel spent 21 years as principal of Holtz Communication + Technology. In addition to integrating technology into communications strategies, his expertise includes strategic communications planning, change management, organizational culture, business initiatives and communications research.

Career Roadmap
Elevating the Voices of People With Lived and Living Experience in Your Impact Storytelling 
28 September 2023
Elevating the Voices of People With Lived and Living Experience in Your Impact Storytelling
by: Lindsay Kwan

As holders of the pen for organizational narratives, we are in a prime position to affect change — one story at a time. 

Business Acumen
Explore Creativity in Communication With Tiffany Markman: An IABC Master Class Preview 
27 September 2023
Explore Creativity in Communication With Tiffany Markman: An IABC Master Class Preview
by: IABC Staff

Creativity is at the heart of impactful communication. Learn the keys to cutting through the noise and captivating your audience.

Business Acumen
Connecting in a Shrinking Universe 
19 September 2023
Connecting in a Shrinking Universe
by: Tony Stewart

How and why we connect with others is changing, especially in the workplace. Here’s how you can turn down the noise and reunite your people through purpose.

eBook23
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